Terms & Conditions

1. The Service

ReportLab is a marketing analytics reporting platform that allows users to connect advertising and analytics platforms (Google Analytics, Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, X Ads), generate performance reports, and export AI-generated insights in PDF and HTML format. The Service is provided on a credit-based subscription model.

2. Account Registration

You must be at least 18 years old and have the legal authority to enter into these Terms on behalf of yourself or your organisation. You are responsible for maintaining the confidentiality of your account credentials and for all activity that occurs under your account. You must notify us immediately at info@reportlab.co.za if you suspect unauthorised access.

3. Subscription Plans and Credits

The Service operates on a credit system. Each subscription plan includes a monthly credit allowance that is added to your balance on each billing cycle:

• Starter — R399/month, 25 credits
• Growth — R999/month, 100 credits
• Agency — R2,499/month, 300 credits

Credits roll over from month to month and are valid for 90 days from the date they are issued. Any credits remaining after the 90-day window expires will be forfeited. Top-up credits purchased separately follow the same 90-day validity window from the date of purchase.

Credit consumption per report is as follows: 1 credit per connected channel, 1 credit for AI-generated insights, and 1 credit for PDF/HTML export. Credits are deducted upon successful report generation. If a report fails to generate, credits are automatically refunded to your balance.

4. Payment Terms

Payments are processed by PayFast (Network International). By subscribing or purchasing a top-up pack you authorise the applicable charge to your chosen payment method. All prices are inclusive of VAT where applicable and are quoted in South African Rand (ZAR).

Subscription fees are billed monthly in advance. If a recurring payment fails, access to the Service may be suspended until payment is received. Top-up credit purchases are one-time charges with no recurring obligation.

5. Acceptable Use

You agree not to:

• Use the Service for any unlawful purpose or in violation of any applicable law
• Connect platform accounts you are not authorised to access
• Attempt to reverse-engineer, scrape, or copy the Service
• Use the Service to process personal data beyond the purpose of generating marketing performance reports
• Resell or sublicense access to the Service without our written consent
• Upload malicious code or attempt to compromise the security of the Service

6. Third-Party Platform Terms

By connecting your advertising accounts, you confirm that you have the right to grant ReportLab access to that data, and that your use of those platforms complies with their respective terms of service, including:

• Google API Services User Data Policy
• Meta Platform Terms
• LinkedIn API Terms of Use
• TikTok for Business API Terms
• X Developer Agreement and Policy

7. Intellectual Property

The ReportLab platform, including its software, design, and branding, is owned by IMC Media PTY LTD. You retain ownership of the data you import from your advertising platforms and the reports you generate. By using the Service you grant us a limited licence to process your data for the sole purpose of providing the Service to you.

8. AI-Generated Content and Smart Insights

Reports may include AI-generated insights and recommendations, including the "Smart Insights" feature. These are produced by an AI language model and are provided as a guideline only. They do not constitute professional marketing, financial, or business advice, and must not be relied upon as a substitute for independent professional judgement.

Smart Insights are generated based on the data available at the time of report generation and may not reflect all relevant factors affecting your campaigns. AI-generated recommendations may in some instances be inaccurate, incomplete, or unsuitable for your specific strategy or circumstances. You must independently review and verify all Smart Insights before making any campaign changes or business decisions. IMC Media PTY LTD accepts no liability for any loss or damage arising from reliance on AI-generated content without independent verification.

9. Disclaimer of Warranties

The Service is provided "as is" and "as available" without warranties of any kind, express or implied. We do not warrant that the Service will be uninterrupted, error-free, or that data retrieved from third-party platforms will be accurate or complete. Third-party platform APIs may be subject to downtime, rate limits, or changes outside our control.

10. Limitation of Liability

To the maximum extent permitted by applicable law, IMC Media PTY LTD shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising from your use of the Service, including but not limited to loss of data, revenue, or business opportunities. Our total liability to you for any claim arising from these Terms or the Service shall not exceed the amount you paid to us in the 3 months preceding the claim.

11. Termination

You may cancel your account at any time by emailing info@reportlab.co.za. We may suspend or terminate your account if you breach these Terms, with or without notice. Upon termination, your access to the Service will end. Upon cancellation, any remaining credits are valid for 90 days from the date they were last issued and may continue to be used during that period. Credits are non-refundable unless required by applicable law.

12. Governing Law

These Terms are governed by the laws of the Republic of South Africa. Any disputes shall be subject to the exclusive jurisdiction of the courts of South Africa. Nothing in these Terms limits your rights under the Consumer Protection Act 68 of 2008 or POPIA.

13. Changes to These Terms

We may update these Terms from time to time. We will notify registered users by email at least 14 days before material changes take effect. Continued use of the Service after the effective date constitutes acceptance of the revised Terms.

14. Contact

IMC Media PTY LTD (Registration No. 2019/502353/07)
Email: info@reportlab.co.za
Website: reportlab.co.za